Good quality content is now more vital than ever before. Not only does it make your business or brand look professional, but also enables you to gain more traffic through search, not to mention, the opportunity to be featured in Google’s rich snippets which give you a higher CTR than any of the other listings. …
7 Ways To Improve Your Content & Ensure It Appears In Search Read More >>
It comes as no surprise that I am passionate about writing. Not just that, but quality content and the use of language. And yet, I still come across people who state that anyone can write. To be fair, yes, anyone can write. But, not everyone can write well. I do not claim to be perfect …
How Spelling And Grammar Can Affect Your Business Read More >>
I recently did a talk about the importance of quality social media content. During the talk, I preached about the importance of social media, with a particular focus on LinkedIn. But can posting and engaging on these social media platforms really work? Can you gain business and valuable referral connections through social media channels? There …
Each month I conduct a business workshop at the Peterborough Prison. Having worked with the residents for over six months, assessing their needs and gaining an understanding of their current knowledge, I set out a plan whereby we’d discuss particular area of business development each month. One area that was identified as highly important was …