The field of digital PR has become an increasingly competitive space, particularly in the last few years when the competition for placements, relevancy and authoritative links has become an absolute necessity for the modern brand. That said, although the competitive landscape has become progressively crowded, the very best in the space know exactly how to …
A Guide to News Jacking: Everything You Need to Know Read More >>
When you think of interactive content, you probably start thinking about clickable maps and vibrant websites created by large businesses and organisations with huge budgets. Or maybe, you think of that game or BuzzFeed quiz that you did last night that spits out some fandabidozi result. No, not that kind of fandabidozi. One which tells …
The Ultimate Guide To Creating Interactive Content On Any Budget Read More >>
While it’s true to say that we’re living in incredibly uncertain times right now, at Quibble we’re always down for a good laugh whatever the weather! So, what better way to lift the spirits than April Fool’s Day? In this blog, we’ve collated some of our favourite product launches, pranks, and general April 1st high …
There’s no doubt that obtaining PR placements has become an increasingly difficult task, and sometimes, in life, when things get tough you need to rely on a little help from some friends. In this piece, we’re covering seven of our favourite PR tools and software that we utilise day-in-day-out, to give you an idea of …
For many businesses, the idea of public relations begins and ends with getting coverage in a major news publication. And while getting a mention in The Daily Telegraph is no mean feat, there’s actually a lot more elements that go into a strong and impactful PR campaign – some of which we covered in our …
PR 101: Seven Lessons in Emotionally Impactful PR Read More >>
If you were to ask ten marketing gurus, “what makes a PR campaign a success?” the chances are you’d receive ten different answers. The truth of the matter about PR is that no goal or outcome will suit every business, since this depends largely on what a business is looking to achieve and who they …
In one of my recent blog posts I talked about how to get press coverage for your business. But, there’s a term that floats around the digital marketing world called “digital PR”. It’s essentially the same as PR – It’s about getting your business in front of new audiences and potential customers, but it has …
Let me tell you a story. Once upon a time… Hang on. No real juicy story should start like that. When it comes to getting a story in the press, it’s all about the good, the bad, and the ugly, right? Well not necessarily. You don’t want to be on the front page of The …
How to get your business in the press – for the right reasons! Read More >>