Thinking About Starting a Podcast? Here’s Your No-Fluff Guide to Doing It Right & Making it Rank So, you’ve got a killer idea and something to say, and you’re thinking about launching a podcast? Nice. But before you start, you need more than just enthusiasm. You need a plan—a proper one. Whether your goal is …
Let’s face it – most landing pages are a bit… meh. They either try too hard to be clever or sound like they were written by a robot. Here is one – Marketing Simplified?! What does it even mean? The page focuses on lead generation, but the headline clearly doesn’t emphasise it. If you want …
According to Google, patience isn’t a virtue and the probability of users leaving your site triples if your page takes longer than three seconds to load. This means no conversions. Studies have shown that the quicker the site loads, the more likely visitors are to complete a desired action. In this blog, we’ll explain what …
Everything you need to understand about page speed Read More >>
In a recent workshop exploring Google’s Search Generative Experience (SGE), Anna Morrish provided an insightful look into how this emerging technology is set to transform the world of online search. This blog accompanies the video from her workshop, summarizing key points and insights for those eager to understand and prepare for the future of digital …
The Future of Search – Understanding Google’s Search Generative Experience (SGE) Read More >>
AI can help your business optimise its SEO efforts by providing suggestions for improving content and technical issues, optimising on-page copy, and other factors that impact search engine rankings. Nonetheless, these tools are just a starting point. Here we look at the pros and cons of using AI for SEO and whether relying solely on …
AI For SEO – How To Use AI Tools To Boost Your Website’s Rankings Read More >>
When you think of interactive content, you probably start thinking about clickable maps and vibrant websites created by large businesses and organisations with huge budgets. Or maybe, you think of that game or BuzzFeed quiz that you did last night that spits out some fandabidozi result. No, not that kind of fandabidozi. One which tells …
The Ultimate Guide To Creating Interactive Content On Any Budget Read More >>
So, you have a great product or service, but that on its own isn’t enough. What you need is a captivating website to show off what your product does and how it can benefit your target customers. Unless your brand is a household name, most potential customers will check out your social media channels and …
How to design a great website for your tech start-up Read More >>
Most businesses have integrated social media into their general day-to-day activity, along with being a main marketing channel they utilise. With the pandemic hitting us all in 2020 it has become almost necessary to have a social media strategy to maintain communication with prospects, and customers who can champion your business. As of July 2020, …
The Definitive Guide to Successfully Rebranding on Social Media Read More >>
A website’s loading speed has always been an important aspect of user experience (UX), along with having an affect on rankings, but with the upcoming Core Web Vitals update, it’s going to be more important than ever before. Along with the Core Web Vitals update, discussions are being held at Google about whether fast websites …
How to Improve your Website’s Loading Speed & Performance Read More >>
Google recently announced their new algorithm update for 2021: The Google Page Experience Algorithm Update. In this blog post we’ll be focusing on everything you need to know to get yourself prepared for next year’s update. Typically, Google likes to play their cards close to their chest when it comes to algorithm updates, so when …
The Google Page Experience Algorithm Update: What You Need to Know Read More >>