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UX

AI For SEO – How To Use AI Tools To Boost Your Website’s Rankings

AI can help your business optimise its SEO efforts by providing suggestions for improving content and technical issues, optimising on-page copy, and other factors that impact search engine rankings. Nonetheless, these tools are just a starting point. Here we look at the pros and cons of using AI for SEO and whether relying solely on …

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interactive-content

The Ultimate Guide To Creating Interactive Content On Any Budget

When you think of interactive content, you probably start thinking about clickable maps and vibrant websites created by large businesses and organisations with huge budgets. Or maybe, you think of that game or BuzzFeed quiz that you did last night that spits out some fandabidozi result. No, not that kind of fandabidozi. One which tells …

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The Definitive Guide to Successfully Rebranding on Social Media

Most businesses have integrated social media into their general day-to-day activity, along with being a main marketing channel they utilise. With the pandemic hitting us all in 2020 it has become almost necessary to have a social media strategy to maintain communication with prospects, and customers who can champion your business. As of July 2020, …

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How to Improve your Website’s Loading Speed & Performance

A website’s loading speed has always been an important aspect of user experience (UX), along with having an affect on rankings, but with the upcoming Core Web Vitals update, it’s going to be more important than ever before. Along with the Core Web Vitals update, discussions are being held at Google about whether fast websites …

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The Google Page Experience Algorithm Update: What You Need to Know

Google recently announced their new algorithm update for 2021: The Google Page Experience Algorithm Update. In this blog post we’ll be focusing on everything you need to know to get yourself prepared for next year’s update. Typically, Google likes to play their cards close to their chest when it comes to algorithm updates, so when …

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